Ryann Reynolds

RapSIG is proud to introduce Dr. Ryann Reynolds, Assistant Professor of Marketing at Oregon State University, as one of the VPs of Communications.

Dr. Ryann Reynolds is an Assistant Professor of Marketing & Merchandising Management at the Oregon State University College of Business within the School of Marketing, Analytics, and Design. Her research interests span consumer behavior, shopper marketing, atmospherics, and sensory marketing.

Ryann’s scholarly contributions have been featured in journals such as the Journal of Marketing Research and Journal of Retailing, where she has explored topics ranging from increasing shopper trust in retailer technological interfaces to the influence of product-environment brightness contrast on consumer choice.

Prior to her academic career, Ryann gained valuable industry experience as a Sales Manager with JCPenney and a Product Manager with Victoria’s Secret. Notably, she played instrumental roles in launching innovative retail concepts such as the first off-mall JCPenney store in the Northeast region and a PINK store in conjunction with a Victoria’s Secret store remodel.

Ryann earned her Ph.D. in Marketing from the Temple University Fox School of Business, complementing her academic achievements with an MBA and BS in Marketing from the Pennsylvania State University.

In addition to her research endeavors, Ryann shares her expertise with students through courses such as Introduction to Merchandising Management, Retail and Merchandising Analytics, Retail Environment Strategies, and Principles of Marketing.

Ryann can be reached at reynolry@oregonstate.edu

 

Feature prepared by Susana Jaramillo.